Amiaya Killed J-Pop, Long Live Tokyo Pop
At Thailand’s Big Mountain Music Festival in Khao Yai, a few hours north of Bangkok, thousands of locals perch on a hillside at the foot of the enormous Cow Stage. Amongst a lineup of just about every cool rock band in the country, a smattering of international acts are now turning SouthEast Asia’s biggest festival into the Glastonbury of the region. But while Thailand’s music scene is as vibrant as ever, these music fans are here to witness two girls’ attempt to revolutionize a fading cultural phenomenon with a new injection of style, panache and Japanese smarts.
Amiaya, 22 year-old twin models from Hamamatsu, Shizuoka, prance on stage like they’ve beamed in from another dimension. They are hear to pronounce that J-Pop is dead – long live Tokyo Pop!