INTERVIEW: Perfume on Expressionless Pop, Gays Fans, and Falling in Love
Ayaka Nishiwaki, Ayano Omoto and Yuka Kashino, better known as “A-chan,” “Nocchi” and “Kashiyuka” to their fans, make up J-Pop dance unit Perfume. All in their mid-twenties, the usually technicolor-dressed trio formed some 13 years ago in Hiroshima, starting life as an Akihabara idol group, but quickly emerging as an electronic dance unit, thanks to the knob-twiddling wizardry of producer Yasutaka Nakata. BLOUIN ARTINFO Japan caught up with the group at NHK’s studios to discuss a burgeoning career that has seen them tour worldwide this year, encounter new fan bases, and release their first new studio album in two years through a recent worldwide deal on Universal Music.